RON | 戎在安
Ron, an ambidextrous advertising professional, boasts a comprehensive skillset encompassing creative copywriting, idea development, insightful analysis, and graphic design. His insatiable curiosity and problem-solving prowess, coupled with exceptional information retrieval abilities, make him a fast learner eager to embrace new challenges.
A passionate advocate for advertising and branding, Ron has amassed nearly a decade of experience, collaborating with close to 100 diverse clients and delivering thousands of impactful communication materials. This extensive experience has honed his adaptive, precise, and nuanced copywriting skills, particularly within the fashion and luxury realm. He currently maintains strong relationships with numerous prestigious luxury brands, including Jaeger-LeCoultre, Chanel, Cartier, and Devialet, serving as their trusted copywriting consultant.
EMPLOYMENT
2018.11 - NOW
TBWA, Creative Director
BMW / MINI / oppo / UNIQLO / adidas / Fotile / COS / JD.com / Hilton
2017.12 - 2018.11
Jung von Matt, Senior Copywriter
Mont Blanc / Mercedes-Benz / Vita-soy
2015.07 - 2017.11
Saatchi & Saatchi, Senior Copywriter
Häagen-Dazs / LIUYUEXIAN / Wechat / HSBC / Sands Resorts / HKRI TaiKoo Hui / Voltaren / Lamisil / Porsche / Shanghai Volkswagen / Vivo / Ray-ban
APPRENTICESHIP
Fred & Farid, Copywriter Intern
Jaeger-LeCoultre / Bally / HP / Kindle / Orpea / Martell / Diesel
2015.02 - 2015.05
Wunderman, Copywriter Intern
Land Rover
2014.11 - 2015.02
Tencent, Marketing Intern
CSR Department Tencent Foundation
2013.12 - 2014.08
EDUCATION
Wuhan University, B.A. Advertising
GPA: 3.8, Rank: 1%
Average Grade 88.7, Rank 1%
School Excellent Graduate
